A Coach in Your Corner
- Focused conversations and powerful questions. By
- Apr 10, 2015
- 2 min read

Quick! When you hear “life coach,” what comes to mind? If your response is a bit murky, you’re not alone. Life coaching emerged in the ’60s and ’70s, but didn’t evolve into a profession until the ’90s. Perhaps you’ve heard of life coaches, but chances are you haven’t hired one, and it’s quite possible you don’t know anyone who has.
Anyone serious about sports has a coach to bring out their best. If you’re a parent supporting your child in their chosen sport, you want a coach who not only teaches the basics, but who will develop your child in the nuances of the sport. Whether it’s perfecting a swim stroke, getting a great jump off the blocks in a track meet or excelling in soccer, football or hockey, you expect the coach to maximize their performance. Perhaps the word “coach” conjures up a picture of sweaty teens focused on someone blowing a whistle and barking orders, so it may be difficult to see the coach as a partner.
The coach trains the mind as well as the body, and provides structures to:
Set performance goals
Address limiting beliefs
Develop and maintain a vision
Deal with stress
Measure and analyze performance
Maintain motivation (and more!)
Let’s shift gears and ask, “What does it mean to have ‘a coach in your corner’ in life?”
A life coach provides a structure for success that supports their client to generate results — whether it is to become faster, more consistent or have less stress — you fill in the blank. The best life coaches know your answers are within you. Ralph Waldo Emerson said, “What lies behind us and what lies before us are tiny matters compared to what lies within us.” If you hire a life coach, you hire a partner skilled in releasing your potential.
Life-coaching is based on two things: focused conversations and powerful questions. Though we engage in conversations to convey information, cement social ties or pass the time, a coaching conversation is different. It requires planning and follow-through. It’s strategic. Powerful questions cause you to think in new ways. When people are told something, they don’t have to think, and it raises little awareness, motivation or creativity. Powerful questions raise all three and reveal action steps quite different than most on our “to-do” lists.
A realtor who consistently earns over a million dollars a year told me that his coach asked, “Why aren’t you building high rises in the city?” He said, “I don’t know anything about building high rises.” But the question triggered him to ask, “What would I need to know? Who would I work with? Why not me?” Within months, he invested in his first high-rise project.
Whether you want better parenting skills, to have greater ease in paying your bills, to grow your business, to overcome a health challenge, to have more free time with your family or … or … or … the key is that you fulfill your potential. If there’s something you’re struggling with or that keeps you awake at night, partnering with a skillful life coach might be just the ticket to move you from sleepless in Sandpoint to snoozing through the night — confident of your success.
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