Shop In Style

Think local, buy local and live local! By Patty Hutchens

It is summer and the stores and streets are filled with tourists. Americans spend billions of dollars this time of year on travel, shopping and dining, and thousands of businesses are competing for your coveted dollar. While we as locals may find it tempting to choose a large box store and avoid the traffic that tourism brings, Living Local would like you to consider the benefits of shopping with your local small businesses. We realize that it’s not always possible to get everything you need or want from local retailers, but by supporting these businesses, you are not only helping out your friends and neighbors, but you are investing in your community.

Small business is what drives the local economy. Numerous studies have shown the majority of small business owners purchase goods and services from other small businesses in their area, keeping more dollars in the local community. These dollars are reinvested in the hiring of local workers, which in turn are more likely to reinvest their income into local businesses as well. Instead of seasonal employment, strong local businesses are able to offer good paying jobs and promote from within as their business expands.

Many shoppers don’t consider the environmental impact of shopping online or at large retailers. By purchasing products made locally, you are helping reduce pollution from shipping and help reduce congestion and sprawl.

While many corporations sponsor large non-profit organizations such as the Red Cross and American Cancer Society, it is small businesses that help fund a little league soccer team, community anti-drug campaign, local cancer organizations and care for our local seniors. According to the organization Sustainable Connections, non-profits receive an average 250% more support from small business owners than they do from large businesses.

Perhaps the best part about supporting small business is the vast amount of unique choices you have. Our area is blessed with a creative blend of artists and entrepreneurs. You can pick up locally roasted coffee, handmade chocolates, infused olive oils and incredible baked goods. You can purchase a piece of custom-made furniture and a host of other unique items.

We encourage you to visit our town’s unique businesses and see what they have to offer. As a small local business ourselves, we are thankful to have their support of our publication’s growth and vision as the go to source for everything local. It might not always be possible but we ask that you; Think Local, Buy Local, and Live Local. Happy Shopping!

#shopping #local